Oct 29, 2026
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7 min read
Why vibes are different than votes. Plus, creator equity deals create a disclosure dilemma and advertisers are starting to treat YouTube like TV.
Oct 27, 2026
Plus, why Instagram might be YouTube's biggest threat, a beauty influencer makes a comeback and MrBeast signs another big brand deal.
Oct 22, 2026
6 min read
We unpack Meta’s Q3 results. Plus, 'Giggly Squad' takes MSG and a clipping-focused startup nabs a $5 billion valuation.
Oct 20, 2026
Exclusive research shows brands are turning to creators to shape what AI says about them. Plus, Dude Perfect partners with Disney and Netflix's film chief exits.
Oct 15, 2026
What brands and creators like—and don’t like—when working together. Plus, PepsiCo is exploring an employee-influencer program and Netflix is laying off 1,000 employees.
Oct 13, 2026
We respond to the latest round of reader questions. Plus, Joe Rogan renews Spotify deal, SNL's first creator host and Meta blocks TikTok from advertising.
Oct 8, 2026
People don't necessarily trust creators more than professional journalists. Plus, Scalable celebrates 50 podcast episodes and "Shark Tank" enters its creator era.
Oct 6, 2026
Fact-checking Elon Musk and Pete Davidson. Plus, YouTube cracks down on clipping and Morning Brew acquires a CPG newsletter with 13,000 subscribers.
Oct 1, 2026
CatGPT tells us why she took the deal with Smooth Media. Plus, 26 million TikTokers are making money in the US and eggs are getting a creator makeover.
Sep 29, 2026
Plus, Roger Federer defends tennis influencers, a creator sues AI giants and TikTok settles with Alabama for $100 million.
Sep 24, 2026
8 min read
Plus, YouTube takes pages out of Instagram’s playbook, OpenAI poaches from Patreon and Gap brings boy bands back to malls.
Sep 22, 2026
Plus, Nick DiGiovanni rethinks his Netflix deal, Alex Cooper hires a comms leader and California cracks down on influencer's paid political posts.
Sep 17, 2026
Plus, farewell to VidCon, Zoom fights Zoom fatigue and NPR wants to work with more independent podcasters.
Sep 15, 2026
Steven Bartlett takes on the ‘fragmentation vultures’ with $400 million venture, while the IAB CreatorFronts tackle measurement as creator content moves onto TVs.
Sep 10, 2026
An interview with Twitch’s new CMO. Plus, the NFL deepens its creator push, YouTube’s new 'co-views' and Snapchat takes aim at Partiful.
Sep 8, 2026
CEOs and chief growth officers were among the most common exits. Plus, Wimbledon takes a strict stance against influencers and we review Netflix's 'Earle Meets World.'
Sep 3, 2026
The mega YouTuber's deal with Google's Gemini makes sense. Plus, why monoculture isn't dead and what Sephora is doing on TikTok Shop.
Sep 1, 2026
Plus, Instagram's crackdown on AI influencers, Hank Green's new STEAM app and OnlyFans' $30 billion creator payday.
Aug 27, 2026
School supplies aren't just binders and backpacks anymore. Plus, why Meta's $18 billion settlement isn't as bad as it seems, but Good Good's bad ad could be worse.
Aug 25, 2026
5 min read
Brands are now rewarding employee content creation. Plus, 35% of new websites could be written by AI and Disney strikes a deal with YouTuber Dhar Mann.
Aug 20, 2026
What buyers need to know about creator businesses. Plus, YouTube responds to Netflix and Kim Kardashian is producing a new reality show about baseball moms.
Aug 18, 2026
Unwell's creative agency is doing...very well. Plus, YouTube changes how it measures views and a streamer prepares to sue a CNN commentator.
Aug 13, 2026
Creators increasingly want to be everywhere. Plus, Alex Cooper's $500 million valuation and Spotify's unlikely tech ally.
Aug 11, 2026
Gen Z is over being an influencer. Plus, YouTube makes it harder for creators to get paid and why TikTok could lose $1 billion.
Aug 6, 2026
Plus, Disney partners with TikTok and YouTube gets another TV talking point.