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Dive into OUR PAST REPORTING AND ANALYSIS BELOW
The Creator Economy’s Reach Recession

Jun 4, 2026

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7 min read

The Creator Economy’s Reach Recession

It's harder than ever for creators to get discovered—or reach their fans.

Kaya Yurieff
Jasmine Enberg
Kaya Yurieff, +1
The Catch in Creators’ Box Office Success

Jun 2, 2026

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6 min read

The Catch in Creators’ Box Office Success

They’re all horror movies. Plus, Meta poaches Snap’s top creator exec and an influencer helps ‘the least known’ World Cup player explode on social media.

Jasmine Enberg
Kaya Yurieff
Jasmine Enberg, +1
B2B Influencer Marketing Doesn’t Have to be Boring

May 28, 2026

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7 min read

B2B Influencer Marketing Doesn’t Have to be Boring

Corporate Natalie explains. Plus, Spotify and Netflix team up against YouTube and Meta launches subscriptions.

Kaya Yurieff
Jasmine Enberg
Kaya Yurieff, +1
Piers Morgan Wants to Build a $1 Billion Media Company

May 26, 2026

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5 min read

Piers Morgan Wants to Build a $1 Billion Media Company

But don’t call him a podcaster. Plus, Meta takes on Reddit and NYC mayor Zohran Mamdani launches a chat show on Twitch.

Kaya Yurieff
Jasmine Enberg
Kaya Yurieff, +1
Social Media is No Joke for Comedians

May 21, 2026

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5 min read

Social Media is No Joke for Comedians

Plus, LinkedIn cracks down on AI slop and Kristen Stewart wants to make a movie for YouTube.

Jasmine Enberg
Kaya Yurieff
Jasmine Enberg, +1
Our Dispatch from Cannes Film Festival

May 19, 2026

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6 min read

Our Dispatch from Cannes Film Festival

Plus, X wants to matchmake creators and brands, TikTok announces FIFA correspondents and Amazon's Alexa is generating AI news podcasts.

Jasmine Enberg
Kaya Yurieff
Jasmine Enberg, +1
How Visa’s CMO Evaluates Risk in the Creator Economy

May 14, 2026

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6 min read

How Visa’s CMO Evaluates Risk in the Creator Economy

Frank Cooper on why brands should treat creators like businesses. Plus, YouTube unveils exclusive creator shows and BuzzFeed sells.

Kaya Yurieff
Jasmine Enberg
Kaya Yurieff, +1
The TikTokification of Streaming

May 12, 2026

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6 min read

The TikTokification of Streaming

What earnings tell us about streamers' short-form video ambitions. Plus, Smosh hires a chief content officer and Target partners with LTK.

Kaya Yurieff
Jasmine Enberg
Kaya Yurieff, +1
Twitch CEO on Livestreaming’s Hot Moment, Paid Clipping and Netflix’s Podcast Push

May 12, 2026

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11 min read

Twitch CEO on Livestreaming’s Hot Moment, Paid Clipping and Netflix’s Podcast Push

Dan Clancy talks TikTok, why livestreaming is having a moment and the downsides of exclusive creator deals.

Kaya Yurieff
Jasmine Enberg
Amanda Perelli
Kaya Yurieff, +2
 Inside OpenAI’s Creator Strategy Post Sora

May 12, 2026

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10 min read

Inside OpenAI’s Creator Strategy Post Sora

OpenAI’s David Duxin talks creator plans, monetization and whether the company will strike more deals like TBPN.

Kaya Yurieff
Jasmine Enberg
Amanda Perelli
Kaya Yurieff, +2
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