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Dive into OUR PAST REPORTING AND ANALYSIS BELOW
Our Dispatch from Cannes Film Festival

May 19, 2026

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6 min read

Our Dispatch from Cannes Film Festival

Plus, X wants to matchmake creators and brands, TikTok announces FIFA correspondents and Amazon's Alexa is generating AI news podcasts.

Jasmine Enberg
Kaya Yurieff
Jasmine Enberg, +1
How Visa’s CMO Evaluates Risk in the Creator Economy

May 14, 2026

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6 min read

How Visa’s CMO Evaluates Risk in the Creator Economy

Frank Cooper on why brands should treat creators like businesses. Plus, YouTube unveils exclusive creator shows and BuzzFeed sells.

Kaya Yurieff
Jasmine Enberg
Kaya Yurieff, +1
The TikTokification of Streaming

May 12, 2026

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6 min read

The TikTokification of Streaming

What earnings tell us about streamers' short-form video ambitions. Plus, Smosh hires a chief content officer and Target partners with LTK.

Kaya Yurieff
Jasmine Enberg
Kaya Yurieff, +1
Twitch CEO on Livestreaming’s Hot Moment, Paid Clipping and Netflix’s Podcast Push

May 12, 2026

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11 min read

Twitch CEO on Livestreaming’s Hot Moment, Paid Clipping and Netflix’s Podcast Push

Dan Clancy talks TikTok, why livestreaming is having a moment and the downsides of exclusive creator deals.

Kaya Yurieff
Jasmine Enberg
Amanda Perelli
Kaya Yurieff, +2
 Inside OpenAI’s Creator Strategy Post Sora

May 12, 2026

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10 min read

Inside OpenAI’s Creator Strategy Post Sora

OpenAI’s David Duxin talks creator plans, monetization and whether the company will strike more deals like TBPN.

Kaya Yurieff
Jasmine Enberg
Amanda Perelli
Kaya Yurieff, +2
Instagram’s Slow Return to Long-Form Content

May 12, 2026

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11 min read

Instagram’s Slow Return to Long-Form Content

Instagram’s VP of Product on its new smart TV app, long-form content andhow to break through as a creator.

Kaya Yurieff
Jasmine Enberg
Amanda Perelli
Kaya Yurieff, +2
TikTok Isn’t Taking on TV—At Least Not In the Way You Think

May 12, 2026

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7 min read

TikTok Isn’t Taking on TV—At Least Not In the Way You Think

TikTok’s Marisa Hammonds on what premium content on TikTok actually means, micodrama plans and why a TV app isn’t on the horizon.

Kaya Yurieff
Jasmine Enberg
Amanda Perelli
Kaya Yurieff, +2
Where the Money Is Actually Flowing in the Creator Economy

May 7, 2026

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6 min read

Where the Money Is Actually Flowing in the Creator Economy

What you missed at the inaugural Scalable Summit in Los Angeles. Plus, the numbers behind NBC's Olympics creator strategy and "Queer Eye" star Tan France is a YouTuber now.

Jasmine Enberg
Kaya Yurieff
Jasmine Enberg, +1
To Clip or Not to Clip

May 5, 2026

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6 min read

To Clip or Not to Clip

Paying clippers is the 2026 equivalent to buying social media followers. Plus, our Scalable Summit is happening tomorrow in LA!

Kaya Yurieff
Jasmine Enberg
Kaya Yurieff, +1
How Creator Media Businesses Stack Up

Apr 30, 2026

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7 min read

How Creator Media Businesses Stack Up

Plus, Meta’s $10 billion creator payday, Vine is back (kind of) and fans can vote on where iShowSpeed travels to next.

Kaya Yurieff
Jasmine Enberg
Kaya Yurieff, +1
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