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The Future of the creator economy is now

The future of the creator economy isn’t coming—it’s already here. Now it’s time to figure out how to scale and sustain the industry.

What began as a cultural shift has now become a key business strategy. But for the creator economy to truly reach scale, brands must rewrite their old playbooks. Media companies need to adapt or risk getting left behind. And creators need to stop playing misunderstood and get down to business.

The first annual Scalable Summit brings together founders, creators, marketers, investors, tech executives and other industry leaders who are shaping the industry. These stakeholders rarely communicate with each other, but here they do.

Across fireside chats, panel conversations and intimate breakout sessions, we’ll dive deep into the business of the creator economy—what’s happening, why it matters and where it’s all going.

AGENDA

All sessions will take place on the main stage unless otherwise noted.

9:00 AM - 10:00 AM
Registration and Networking Breakfast in partnership with ElevenLabs
Provided by Judd’s Catering
Location: Quad

10:00 AM - 10:10 AM
Welcome and Opening Remarks
Kaya Yurieff & Jasmine Enberg, Co-Founders and Co-CEOs of Scalable
Jon Goss, CEO of The Lighthouse

10:10 AM - 10:30 AM
Dan Clancy, CEO of Twitch
in conversation with Kaya Yurieff

10:30 AM - 10:50 AM
Marisa Hammonds, Global Head of Creator Marketing & Community, TikTok
in conversation with Jasmine Enberg

10:50 AM - 11:20 AM
Networking Break

11:20 AM - 11:50 AM
The Future of Entertainment

Rich Bloom, GM Creator Programs and EVP, Business Development, Tubi
Ian Schafer, Co-Founder & President, Ensemble
Amanda McCants, Creator, Actress & Writer
Moderated by: Jasmine Enberg

11:55 AM - 12:15 PM
David Duxin, Business & Partnerships Lead, OpenAI
in conversation with Kaya Yurieff

12:15 PM - 1:45 PM
Lunch in partnership with Motion Society
Provided by Judd’s Catering and Tacos 1986
Location: Quad

1:50 PM - 2:30 PM
Breakout Sessions
These four sessions are happening at the same time across the venue. Exact location listed under each session.

Winning on YouTube: Best practices for growing and monetizing your channel

Michelle Beaver, Top Creator Partnerships Lead, YouTube
Zach Hirsch, Podcast Host & Content Creator
Matthew Gielen, CEO, Silver Berry Studios
Jason Y. Lee, Founder & CEO, Jubilee Media
Moderated by: Alex Barinka, Managing Director, Corporate Strategy, Upland Workshop

Location: Main Stage

Investing in the Creator Economy: Strategies for growing creator businesses after the investment boom

Megan Lightcap, Partner, Slow Creator Fund
Dillon Lawson-Johnston, Co-Founder & Managing Partner, Guggenheim Brothers Media
Michaela Hammond, CEO & Co-Founder, OffBall
Aisha Shah, Co-Founder & COO, Another Normal Day (AND Media)
Moderated by: Brent Weinstein, Senior Leadership Team, CAA

Location: Theater

Navigating A New Era of News & Information: Best practices for podcasting, traditional media and everything in between

Jordan Newman, Head of Content Partnerships, Spotify
Nishat Kurwa, SVP & Executive Producer of Podcasts, Vox Media
Dylan Wells, WP Creator Host, The Washington Post
Moderated by: Michelle Toh, Journalist, Founder & Host “Behind the Business”

Location: Studio 118W

Scaling Social Commerce: Strategies for social selling, digital products and launching your own brand

Lauren Glaubach, VP of Content Partnerships, Pinterest
Joanne Molinaro, Creator of The Korean Vegan, Author & Content Creator
Olivia Owens, Head of Product Marketing & Partnerships, Teachable
Moderated by: Lia Haberman, Creator Marketing Expert, ICYMI

Location: Analog Studio

2:30 PM - 2:45 PM
Networking Break

2:45 PM - 3:10 PM
Tessa Lyons, VP of Product, Instagram
in conversation with Kaya Yurieff

3:15 PM - 3:45 PM
Influencer Marketing’s Next Chapter

Frank Cooper III, CMO, Visa
Stacy Martinet, Chief Content & Creative Officer, Adobe
Arthur Leopold, CEO & Co-Founder, Agentio
Moderated by: Jasmine Enberg

3:45 PM - 4:15 PM
The New Sports Playbook

Rob Santini, VP, Global Influencer & Entertainment Marketing, NFL
Geo Karapetyan, SVP, Global Platform Partnerships, NBCUniversal
Toni Cowan-Brown, Tech and F1 Commentator & Editor-at-Large, Esses Magazine
Moderated by: Jasmine Enberg

4:15 PM - 4:30 PM
Closing Remarks
Kaya Yurieff & Jasmine Enberg, Co-Founders and Co-CEOs of Scalable

4:30 PM - 6:30 PM
Networking Reception in partnership with Greenberg Glusker
Provided by @camiliacreate’s Caimita and beer courtesy of Fathers Brewing
Location: Quad